Top 10 Things to Do in Marrakech

Marrakech is a city that works on instinct. You feel it before you understand it. The colors are vibrant, the flavors are bold, and the rhythm is constant. It’s the perfect combination of creativity and culture, where every single corner offers something new to explore. 

History and culture lovers, slow travelers, and wellness enthusiasts will all find that Marrakech delivers. 

Our private villas in Marrakech come with local concierges who spend their days curating memorable moments for guests. So, we’ve collected the ten experiences they recommend most. 

Think of this guide as your shortcut to discovering the beating heart of Marrakech. 

Top 10 Marrakech Experiences at a Glance

1: Wander the Medina & Souks Like a Local

Nothing quite captivates the imagination and stimulates the senses like the Medina. With narrow lanes and abundant souks, you’ll easily get lost in a place where every corner offers something new.

Every single stall offers something unique, from artisan goods to textiles and ceramics that capture the essence of Marrakech perfectly. 

The mix of aromas and sounds makes the Medina an ideal first-day experience. You’ll instantly feel the city’s unique rhythm. 

• Best Time to Visit: Morning for cooler and calmer vibes, or late afternoon. 
• Allow: 2 to 4 hours 
• Best For: Culture lovers, first-time visitors, shoppers, and anyone who loves to immerse themselves in vibrant settings. 

Insider Villas Tip

The Medina is a fascinating experience, and there’s no better way to enjoy it than with a private tour guide. Your guide will tailor the trip to suit your preferences, visiting stalls and helping you negotiate with sellers. 

You’ll also discover local spots that only insiders know about and feel like a local. 

2: Evening Magic at Jemaa el-Fnaa

Jemaa el-Fnaa is a bustling square that’s bursting with life. As the sun sets, the square becomes a vibrant theater of rooftop bars, musicians, storytellers, and food stalls with Moroccan cuisine. 

Storytellers, henna artists, and magicians will make you feel like you’ve stepped back in time. Take it all in from a rooftop terrace or dive into the energy on the ground. 

• Best Time to Visit: Sunset to 10 pm 
• Allow: 1 to 3 hours 
• Best For: Couples and families 

Insider Villas Tip

Ask your local concierge to reserve a rooftop terrace table and take in the energy from above. Dining on traditional Moroccan cuisine and sipping mint tea is the perfect end to an adventure-packed day. 

3: Discover Marrakech’s Royal Past

Bassin’s gardens
Lobby area

The Bahia Palace and the Saadian Tombs offer a deep connection to the city’s history.

The Bahia Palace was built in the mid-19th century, and it’s a true testament to traditional Moroccan architecture. 

The lavish mosaic courtyards and ornate rooms are full of personality, while the Andalusian gardens provide the perfect spot to relax and take in the serenity. 

Saadian Tombs

After an early morning stroll around the Bahia Palace, we recommend touring the Saadian Tombs, which were rediscovered in the early 1900s. 

The 16th-century mausoleums are the resting place of the Saadian dynasty and feature intricate gold detailing. 

• Best Time to Visit: Early morning before the tour groups arrive. 
• Allow: 2 to 3 hours. 
• Best For: History and architecture lovers. 

Insider Villas Tip

Avoid the crowds with a morning private walking tour and discover the story of the Saadian Tombs. Then stop for a relaxed lunch at the Kasbah Cafe, where adults can enjoy lamb tagine while children snack on delicious pizza. 

4: Ben Youssef Madrasa & Maison de la Photographie

Architecture lovers and photography enthusiasts will appreciate this pairing. 

The Ben Youssef Madrasa, a UNESCO World Heritage Site, dates back to the 14th century

and features ornate mosaic tiles, carved wood, and a tranquil courtyard. 

Once you take in the beautiful architecture, head to nearby Maison de la Photographie, which houses an expansive collection of photographs. 

Each photograph tells a story of life in Morocco, taking visitors on a trip through time. 

• Best Time to Visit: Mid-morning 
• Allow: 1.5 to 2 hours 
• Best For: Photographers and architecture lovers 

5: Jardin Majorelle & Musée Yves Saint Laurent

Jardin Majorelle is one of Marrakech’s most iconic locations. Its vibrant blue colours, endless bamboo groves, cacti, and ponds, create a sense of calm in the middle of the city. 

Created by Jacques Majorelle and restored by Yves Saint Laurent and Pierre Bergé, it’s a masterpiece of calm and colour – each perfectly balancing the other. 

Once you’ve toured the garden, head straight to the Yves Saint Laurent Museum, which houses the designer’s work and celebrates his connection to Morocco. 

• Best Time to Visit: Early morning (pre-booked tickets are essential) 
• Allow: 1-2 hours 
• Best For: Design lovers, nature enthusiasts, couples. 

Insider Villas Tip

Tickets often sell out daily, but your local concierge will book tickets in advance. After a morning of sightseeing and culture, enjoy lunch at one of Gueliz’s ultra-chic fusion restaurants. 

6: Le Jardin Secret & Hidden Riad Gardens

Le Jardin Secret is an oasis of calm, away from the hustle and bustle of Medina. 

Shaded seating and fountains will provide some much-needed downtime, while you reflect on your time in Marrakech. 

• Best Time to Visit: Late morning
• Allow: 1 hour
• Best for: Couples, families, and those seeking a slower rhythm 

Insider Villas Tip

While Le Jardin Secret is more peaceful than Jardin Majorelle, there are other hidden Riad gardens that only locals know about. A private guide will take you on a tour of these gardens, where you’ll discover a variety of plants and peaceful fountains. 

7: Hammams & Spas for Indulgent Wellness Experiences

No trip to Marrakech would be complete without an authentic hammam experience. The Moroccan hammam  is an ancient ritual that cleanses and exfoliates the body, using steam, a black soap scrub, and a warm rinse. 

Many spas in the area also offer argan oil treatments and a range of massage treatments. 

These experiences are truly indulgent and the perfect way to detoxify your body. Traditional spas also serve mint tea after the hammam treatment. 

• Best Time to Visit: Afternoon or early evening 
• Allow: 1.5 to 3 hours 
• Best For: Couples and wellness enthusiasts 

Insider Villas Tip

Ask your personal concierge to arrange a private hammam at a luxury spa like Les Bains de Marrakech. Or, for absolute privacy, we can arrange for a therapist to visit your private villa. 

8: Cuisine Adventures

Marrakech is an absolute dream for foodies, thanks to Arabic, French, and Berber influences. 

Wherever you go, the city offers foods for all palates, including slow-cooked tagines, deliciously sweet pastries, and open-air grills. 

From traditional rooftop restaurants to market stalls and cooking experiences, you’ll find plenty of opportunities to experience delicious cuisine. 

Arrange a food tour with a local guide who will hand-pick stalls. Or, shop for ingredients and enjoy a private cooking class. For fine dining, book a table at the chic Le Bistro Arabe. 

• Best Time: Evening
• Allow: 3–4 hours
• Best for: Families, couples, and foodies 

Insider Villas Tip

Imagine sampling gourmet cuisine in the privacy of your luxury villa. We can arrange for a private chef to prepare a delicious, authentic meal that caters to all dietary needs. Or, learn the secrets of Moroccan cooking with a private class. 

9: Sunrise Hot-Air Balloon Over the Desert & Palmeraie

Marrakech is stunning no matter which angle you view it from, but nothing beats the excitement of a hot air balloon ride. 

Soar over the Palmeraie as the sun rises and watch the desert light up. It’s a great experience for couples and families.

As you touch down, enjoy an authentic Moroccan breakfast in a desert camp. 

Then, experience thrilling activities, including camel rides and quad biking. Or, take it easy at the Palmeraie Golf Club. 

• Best Time: Sunrise 
• Allow: 4-5 hours or an entire morning and afternoon if you want to experience other activities in the area. 
• Best For: Couples and families 

Insider Villas Tip

Hot air balloon flights are among the most sought-after experiences in Marrakech, and availability is limited during peak season. We’ll book everything in advance for you, perform weather checks, and arrange high-end transport from your villa. 

10: Memorable Day Trips

Marrakech is a high-energy destination – but sometimes it’s nice to take it easy and see a different side of Morocco. Day trips give you an excellent opportunity to witness the country’s beautiful scenery. 

From rugged mountains to sprawling deserts and picturesque waterfalls, there’s something for everyone. 

Atlas Mountains

Ascend into the Atlas Mountains for stunning viewpoints and photographic opportunities. A private tour guide will hand-pick from traditional Berber villages, where you can discover traditional Moroccan culture and sample home-cooked dishes. 

Agafay Desert

The Agafay Desert is an adventure-seekers’ paradise, with endless stretches of sandy dunes and abundant desert camps. Quad biking and camel rides are perfect for families, and overnight stays offer sunset dinners and panoramic stargazing. 

Ouzoud Waterfalls

The Ouzoud Waterfalls might be slightly further from Marrakech, but many would agree that they’re worth it. With stunning scenery, you’ll have no problems finding the perfect spot for a family photo. Top it off with a relaxing swim in a natural water pool. 

Insider Villas Tip

Your concierge will arrange curated tours based on your preferences, including high-end transportation, scenic stops, and authentic experiences. We give you a true taste of Moroccan culture, avoiding tourist traps. 

Marrakech Itinerary Inspiration

There are so many things to do in Marrakech, and planning ensures you don’t miss anything. 

From action-packed days to chilled-out vacations that combine wellness with culture, here are some curated itineraries: 

The 1-Day “First-Timer” Highlights Itinerary

Perfect for immersing yourself in Marrakech’s fast-paced rhythm and endless energy. 

Morning: 

• Tour the Bahia Palace and the Saadian Tombs 
• Take a guided tour of the Medina and its many souks 
• Have lunch at a rooftop terrace restaurant 

Afternoon: 

• Visit Ben Youssef Madrasa 
• See Morocco’s history at Maison de la Photographie 

Evening: 

• Witness sunset at Jemaa el-Fnaa 
• Have dinner in the Medina or a meal prepared at your private villa 

The 2-3 Day Luxury Stay

If you’d like a more relaxed Marrakech itinerary, 3 days is perfect. You can discover the top attractions, enjoy some much-needed relaxation, and sample delicious cuisine. We typically recommend the three-day itinerary for couples and families. 

Day 1: 

• Jardin Majorelle + Musée YSL 
• Lunch in Gueliz
• Le Jardin Secret
• Private hammam & spa experience
• Dinner in your villa

Day 2

• Private Medina tour
• Shopping with a guide
• Traditional Moroccan cooking class
• Evening at Jemaa el-Fnaa

Day 3

• Full-day Atlas Mountains or Agafay Desert
• Sunset drinks at your private villa

Practical Essentials for Enjoying Marrakech

Marrakech is an incredible city, and visitors always receive a warm welcome. However, there are some practicalities to consider, including when to visit, how to get around, and etiquette. 

Understanding them ensures a seamless vacation. 

When to Visit Marrakech

Spring and early autumn are excellent times to visit Marrakech, as you’ll enjoy warm weather and plenty of activities. However, if you’d prefer a quieter trip, opting for December to February can be beneficial. 

The city witnesses hot weather in the summer, with temperatures frequently reaching 98℉, which may be unsuitable for families with young children. 

Getting Around

The Medina is highly walkable, and there are taxis available for longer journeys. 

However, when you book a private villa with us, we can arrange a private chauffeur who will ensure comfort and safety at all times. 

Etiquette

Marrakech is more modern than Morocco’s rural areas, but we recommend wearing long clothing that covers the knees. When visiting religious sites, it’s essential to follow the dress codes. As with the US, tipping is customary in Marrakech, so always keep some spare change when you visit restaurants and hammams. 

Marrakech is generally safe for tourists, but your concierge will discuss things to be aware of, including unsolicited Medina guides. 

Make the Most of Your Time in Marrakech with a Private Villa

Marrakech is a popular destination for couples and families, but opting for a private villa gives you the chance to relax and appreciate some tranquility. 

Each of our hand-picked villas combines traditional aesthetics with modern interiors, creating the perfect base for you to unwind after long days of exploration. 

Villa D offers spacious rooms for up to 20 guests, including a private hammam, spa, swimming pool, and stunning gardens. 

The Amanjena property combines privacy with hotel-like amenities, making it perfect for a romantic break. Villa Daba is a quintessential property that captures Morocco’s unique spirit. 

You’ll love the lush gardens, spacious rooms, and farm-to-table cuisine. 

Step inside our collection of luxury villas in Marrakech ⇒

The Insider Villas Experience

When you stay in a private villa, you get peace and privacy. When you stay in an Insider Villas property, you get experience. Our stays are fully tailored to your needs, with a dedicated concierge who will plan every single moment. 

It’s seamless, stress-free, and effortless. 

No matter what your rhythm and style are, your concierge can arrange: 

• Private chefs to prepare delicious meals 
• Pre-arranged experiences timed to perfection 
• Private chauffeurs 
• Wellness experiences in the comfort of your villa 
• Childcare 
• Private cooking classes 

Whether you’re dreaming of sunrise hot-air balloons, guided tours through the souks, or romantic desert dinners with stargazing, our local concierge team designs every moment around you.

Plan your Marrakech adventure today.