With a Hotel and Restaurant Management degree from the University of Denver (1991), Olivier embarked on a globetrotting journey, gaining expertise in luxury hospitality. Now based in Mallorca, he combines his global experience with local insights to create exceptional travel experiences.
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Key Highlights
A practical, experience-led shortlist of the best places to travel in Europe in summer 2026
A balanced mix of beach destinations, wine regions, historic towns, islands, and alpine escapes
Insider tips on where each destination works best — families, couples, groups, food lovers, and slow travellers
Villa-friendly destinations where privacy, space, and local access matter as much as the view
Clear ideas for what to do once you arrive, from boat days and vineyard lunches to old-town walks and mountain mornings
As summer approaches, Europe opens its doors to long days, warm evenings, and endless possibilities. From golden beaches to alpine retreats, the continent offers something for every kind of traveler.
But beyond the well-trodden paths lie quieter, more memorable escapes. This season, step away from the crowds and discover Europe’s hidden gems—where luxury meets authenticity and every day feels like something new.
The 10 Best Places to Travel to in Europe This 2026
Europe in summer can be brilliant. It can also be crowded, expensive, and easy to get wrong if you choose a destination for the name alone.
This list is built differently. These are places where summer still feels worth travelling for: Dubrovnik for sea and history, Saint-Tropez for Riviera energy, Tuscany and the Douro Valley for long lunches and wine, Mallorca and Menorca for Balearic ease, and Crans-Montana for cooler mountain air when the coast feels too hot.
Some are iconic. Some are quieter. All work well when the base matters — a villa with space, privacy, and the right local support. Because the best European summer trips are rarely about ticking off every sight. They are about choosing the right setting, then giving yourself enough time to enjoy it properly.
1. Dubrovnik, Croatia: Pristine beaches and historic towns
Villa Molunat
Nestled along the captivating Croatian coast, Dubrovnik beckons with its enchanting blend of history and natural beauty. The old town, a UNESCO World Heritage site, is a maze of cobbled streets, charming cafes, and stunning baroque architecture. But Dubrovnik’s allure extends beyond its historic walls.
Sun-drenched beaches with crystal-clear waters of the Mediterranean Sea offer the perfect respite after a day of exploring the beautiful city’s treasures. Imagine yourself strolling along the ancient city walls, savoring fresh seafood with breathtaking views, and soaking up the vibrant atmosphere of this Croatian gem.
Take a ferry to Lokrum Island for a peaceful escape with botanical gardens, monastery ruins, and tranquil beaches
Dine at Nautika or Proto for fresh seafood with unforgettable views
Explore the city walls during golden hour—when Dubrovnik is at its most magical
Book a table at 360° to enjoy modern Croatian cuisine paired with panoramic city views
Experience Dubrovnik from the skies with a private helicopter tour straight from your villa
2. Saint-Tropez, France: Glamour, charm, and Mediterranean ease
Effortlessly chic and endlessly alluring, Saint-Tropez is the epitome of summer sophistication. Set along the French Riviera, this seaside town blends sun-drenched beaches with Provençal charm and world-class dining.
Mornings begin with strolls along the Old Port, where luxury yachts bob gently in the harbor and vibrant markets fill the air with the scent of fresh lavender and baked pastries. By afternoon, you’re stretched out on the sands of Pampelonne Beach, champagne in hand, watching the Mediterranean shimmer under the Côte d’Azur sun.
Lounge at Club 55 on Pampelonne Beach—an iconic spot for sun, sea, and style
Explore the historic Citadelle for panoramic views and a glimpse into the town’s maritime past
Discover the charm of La Ponche, Saint-Tropez’s oldest neighborhood, with its narrow alleys and pastel façades
Dine under the stars at Gigi or Bello Visto, both known for refined cuisine and beautiful ambiance
Spend a leisurely morning at Place des Lices, browsing local markets filled with artisanal goods and Provençal treasures
Treat yourself to an afternoon of boutique shopping and art gallery hopping through the town’s elegant streets
3. Tuscany, Italy: Rolling hills, vineyards, and rich historical sites
Tuscany is the kind of place that stays with you forever. Its golden hills, cypress-lined roads, and medieval towns feel like something out of a dream. Whether you’re wandering through the Renaissance streets of Florence or sipping Chianti in a sunlit vineyard, Tuscany offers a summer escape that blends history, indulgence, and quiet beauty.
It’s a region that awakens the senses—home to some of Italy’s finest wines, bold cuisine, and world-renowned art. Spend your days discovering Florence’s Renaissance masterpieces, exploring Siena’s gothic charm, or getting lost among the olive groves and vineyards of the Chianti countryside.
Climb to the top of Florence’s Duomo for sweeping city views, then admire works by da Vinci and Botticelli at the Uffizi
Enjoy a long lunch at Il Latini, where bistecca alla fiorentina is a must
Wander the Chianti countryside, stopping in Greve for olive oil tastings and rustic deli lunches at Antica Macelleria Falorni
Tour historic wine estates like Castello di Brolio or Castello di Ama and sip Chianti straight from the source
Explore Siena’s dramatic Piazza del Campo and climb the Torre del Mangia for a panoramic view of the terracotta rooftops
End your day with a glass of Tuscan red at Enoteca I Terzi—where wine and small plates meet in perfect harmony
4. Peloponnese, Greece: Villas overlooking the Aegean Sea
Amanzoe Villas
Journey to the southern peninsula of Greece, known as the Peloponnese, and discover a land of ancient myths, beautiful beaches, and charming villages. This often-overlooked Greek Island boasts a rugged coastline where dramatic cliffs meet the sparkling turquoise waters of the Aegean Sea.
Peloponnese is a place where mornings begin with a soft sea breeze and end in golden-hour serenity. Spend your days soaking up the sun on a private beach, exploring nearby ancient ruins, or savouring fresh-caught seafood by the water’s edge. It’s Greece at its most authentic—and most peaceful.
Unwind at the Amanzoe Beach Club with private loungers, warm sands, and crystal-clear waters
Indulge in a holistic treatment at the Amanzoe Spa, known for its serene setting and refined therapies
Visit the ancient theatre of Epidaurus, one of Greece’s most iconic archaeological sites with extraordinary acoustics
Dine at a traditional local taverna and enjoy regional dishes like moussaka and souvlaki, paired with a crisp local white wine
Explore the elegant town of Nafplio—walk the Old Town’s cobbled streets, climb to Palamidi Fortress, and relax in Syntagma Square
5. Douro Valley, Portugal: Portuguese Quintas and Wine Tasting
Villa Sofia
Nestled in the stunning Douro Valley is a treat for wine enthusiasts—the quintas of Portugal, including nearby Lisbon, offering exquisite wine tastings. This UNESCO World Heritage site, known for its terraced vineyards, promises a unique blend of history and flavors.
From river cruises to long lunches beside the vines, the Douro is made for slow days and exceptional wine. Stay in an authentic quinta, where you’ll be welcomed with a glass of vintage port and views that stretch across the valley’s golden hills.
Visit family-owned quintas like Quinta do Pessegueiro and Quinta do Panascal for vineyard tours and intimate tasting sessions
Enjoy lunch at DOC by Chef Rui Paula—contemporary Portuguese cuisine served right on the river
Take a scenic Douro River cruise and admire the valley from the water
Walk through the village of Pinhão and visit its iconic azulejo-tiled train station
Explore the Museu do Douro in Peso da Régua to uncover the history behind this UNESCO-listed wine region
Dine at Castas e Pratos or Douro In for refined dishes and panoramic views of the valley
And for those visiting in September, don’t miss the annual wine harvest—an unforgettable time to stay at a working quinta, take part in grape picking, and witness the valley come alive with tradition.
6. Mallorca, Spain: A Mediterranean Gem in the Balearics
Discover the captivating island of Mallorca, a Mediterranean hot spot nestled amongst the Balearic Islands of Spain. Mallorca’s coastline is a breathtaking tapestry of turquoise coves, golden sandy beaches, and charming fishing villages, all bathed in the warmth of the Mediterranean sun.
In Mallorca, you can find hidden coves, indulge in delicious Spanish cuisine with fresh seafood paella, and witness breathtaking sunsets over the Mediterranean Sea. From bustling Palma, the capital city, to the tranquility of the Tramuntana mountains, Mallorca offers a diverse and unforgettable summer escape, making it one of the best European summer destinations.
Charter a private yacht from Sóller and enjoy Champagne, sea views, and a long lunch at Sa Foradada, famous for its paella and dramatic setting
Unwind at your villa with a personalised spa experience or a bespoke meal prepared by a private chef
Discover Palma’s Old Town with a private guide—highlights include La Seu Cathedral, the Arab baths, and designer boutiques along Paseo del Borne
Enjoy lunch at Michelin-starred Adrian Quetglas and dinner at El Camino for lively bar-style tapas from a local chef
Fly over the island’s stunning coastline and the Tramuntana Mountains with a private helicopter experience
Visit Es Verger winery for a private tasting and vineyard tour, then enjoy modern Asian cuisine at Nama in the hilltop town of Deià
Conclude your stay with a private farewell feast—crafted and served in the comfort of your villa under the warm Mallorcan evening sky
7. Crans-Montana, Switzerland: Summer serenity in the Swiss Alps
Crans-Montana offers a different kind of summer escape—one where crisp Alpine air replaces coastal heat and the rhythm of the mountains invites calm. Perched high in the Swiss Alps, it’s a peaceful haven for those seeking elegance, space, and tranquillity far from the usual tourist crowds.
This mountain retreat blends the charm of a luxury ski village with the ease of summer living. Think leisurely mornings in your private chalet, gourmet dining with panoramic views, and quiet moments spent surrounded by snow-dusted peaks—even in July.
Stay in a private chalet and start your day with a gourmet breakfast and wellness session, all with panoramic Alpine views
Dine at Michelin-starred Le Montblanc for refined Swiss-French cuisine, followed by boutique shopping in town
Explore the region’s flourishing summer landscapes, especially in July and August, when the slopes bloom with wildflowers and fragrant alpine shrubs
Spot native wildlife—keep an eye out for marmots, ibex, and chamois, especially in the early morning or evening light
Unwind at the Crans Ambassador Spa, where heated outdoor pools and treatments offer total relaxation
Enjoy a refined dinner at La Table or venture to Le Chetzeron, a beautifully restored mountain hut with panoramic views and locally inspired cuisine
8. Trensum, Sweden: A unique blend of nature and comfort
Far from the summer crowds and coastal heat, Trensum offers something different—peace. Tucked into Sweden’s Blekinge archipelago, this lakeside escape is a place where time slows, the air is crisp, and nature surrounds you in every direction.
Here, days are spent watching the Baltic light dance on the water, kayaking in quiet inlets, or simply soaking in the forested silence. But make no mistake—this isn’t roughing it. At the heart of Trensum’s charm is a stay that’s as luxurious as it is rooted in nature.
Stay at The Lily Croft, a stunning 750m² villa hidden in the secluded bay of Mahraviken, where five double rooms, a lounge, sauna, and outdoor Jacuzzi offer a perfect balance of comfort and privacy
Dine at Mahraviken, the on-site restaurant known for its creative “mind trip” menus crafted to surprise and delight with local, seasonal ingredients
Wake up to panoramic views of the Baltic Sea and enjoy a breakfast prepared just for you, either indoors or on the villa’s wide sea-facing terrace
Explore the surrounding Eriksberg Nature Reserve, one of Northern Europe’s largest wildlife parks, and experience what locals call the “Safari of the North”
Discover the villa’s historic charm—set on a 17th-century croft once home to a naval boatswain named Lilja, blending tradition with modern Scandinavian elegance
Take guided excursions or simply stay in and enjoy full-service villa hospitality, including daily housekeeping, private dining, and a villa manager to handle every detail
9. Westendorf, Austria: Cozy wood cabin in the Alps
Chalet Alm
Set in the heart of the Austrian Alps, Westendorf is the kind of place that feels like it was made for slowing down. In the warmer months, the snow gives way to wildflower-dotted meadows, forest trails, and panoramic mountain views—making it a peaceful, nature-filled coolcation alternative to more crowded summer destinations.
Think alpine hikes, open-air lunches with crisp mountain air, and cozy evenings in a wood cabin where the scent of pine lingers just outside your window. Westendorf is the ideal retreat for families, couples, or anyone looking to reconnect with nature without compromising comfort.
Stay in a traditional alpine chalet or cabin, complete with fireplace, panoramic views, and private chef experiences for slow, elegant evenings in
Hike or mountain bike through scenic trails that wind through the Kitzbühel Alps, offering breathtaking views at every turn
Unwind in one of Austria’s celebrated mountain spas, where outdoor heated pools, massages, and saunas await in beautifully serene surroundings
Take a horse-drawn carriage ride through the meadows for a fairytale experience (available in both winter and summer seasons)
Dine on the terrace of Hotel Montana’s Zur Kanne restaurant, where Chef Markus Winkler’s refined alpine cuisine is paired with mountain views and crisp wines
Indulge in a classic Austrian fondue dinner in a nearby guesthouse—perfect after a long day outdoors. From local cheeses to rich chocolate desserts, it’s a comforting, communal way to end the evening
10. Cervinia, Italy: Take in the fresh mountain air
High in the Italian Alps, nestled at the foot of the iconic Matterhorn, lies Cervinia—a quiet summer retreat where crisp air, open skies, and sweeping alpine views offer a welcome pause from the heat and crowds of the lowlands.
Here, mornings begin with coffee on the terrace of a cozy mountain lodge, framed by snow-dusted peaks even in July, while enjoying views of the Rhine Valley. Days are slow and refreshing: hiking among wildflowers, cycling across ridgelines, or simply taking in the beauty of the surrounding mountains. And believe it or not, you can actually ski here in the summer months—glacier skiing on Plateau Rosa offers up to 25 km of slopes, with smooth conditions and virtually no crowds.
Head to Plateau Rosa for summer skiing, where well-groomed glacier slopes stay open in the mornings—ideal for early risers and ski lovers
Hike the trails around Cervinia or join a mountaineering guide for a high-altitude climb with panoramic Matterhorn views
Ride over 100 km of biking tracks, from downhill trails to scenic wall rides, perfect for every skill level
Try Nordic walking for a low-impact, full-body workout amid mountain scenery
Unwind after your outdoor adventures with a spa visit, a local wine, or an afternoon round of golf at one of the highest-altitude courses in Europe
Visit nearby villages like Valtournenche and Torgnon for charming walks, quiet cafés, and off-the-beaten-path hiking routes
For the adventurous, plan a guided ascent of the Matterhorn—a bucket-list experience for mountaineers from around the world
Packing and Preparation Tips for a Summer Vacation in Europe
When planning a summer vacation in Europe, effective packing and preparation can make all the difference in ensuring a seamless journey. First, consider the diverse climates across the continent—from the sunny beaches of the Mediterranean coast to the cooler mountainous regions.
Lightweight, breathable fabrics are a must, as they allow you to adapt easily to changing weather conditions. A versatile travel wardrobe should include comfortable walking shoes for sightseeing, a light jacket for unexpected chills, and a stylish cover-up for beach days or dining out. Don’t forget essentials like sunscreen, a reusable water bottle, and travel-sized toiletries to stay refreshed on the go.
Also, be sure to familiarize yourself with local customs and dress codes, especially when visiting religious sites—packing a shawl or scarf can be a thoughtful addition. Lastly, create a checklist in advance to avoid forgetting any vital items, ensuring that your European adventure is as enjoyable and stress-free as possible.
Conclusion
In the end, Europe’s lesser-known summer destinations offer something truly special—spaces where culture, nature, and comfort come together effortlessly. From the coastal charm of Dubrovnik to the vineyard valleys of the Douro, each place brings its own rhythm.
Whether you’re looking for relaxation, adventure, or a bit of both, these curated escapes promise a summer filled with beauty, authenticity, and lasting memories.
Frequently Asked Questions
What is the best time to visit these European destinations in summer?
For Coastal escapes (like Dubrovnik, Mallorca, Saint-Tropez, and the Douro Valley) are best enjoyed from June to early September when the weather is warm, the seas are calm, and local life is in full swing.
For Mountain retreats (like Crans-Montana, Westendorf, Cervinia, and Trensum) are ideal from late June to August, offering cooler temperatures, clear trails, and fewer crowds—perfect for hiking, biking, and relaxing in the fresh air.
Are these destinations suitable for family trips?
Many of these popular destinations are well-suited for family trips, offering a range of activities for all ages. Destinations like Dubrovnik, Tuscany, and Lake Bled offer a blend of history, culture, and beautiful scenery, making them engaging and enjoyable for families.
How can I ensure a sustainable visit to these unique destinations?
To ensure a sustainable visit, consider traveling during shoulder seasons to avoid contributing to over-tourism, respect local customs and traditions, support local businesses and choose eco-friendly accommodations when possible.
Experience the magic of Morocco with Insider Villas’ curated 3-day luxury itinerary. From private cooking classes and the bustling Medina to serene gardens and coastal escapes, discover the perfect blend of culture and relaxation. We plan, you enjoy.
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18 Last Reviews
4.8
From 10+ Customer Reviews
Hi Emilio,
It was pleasure meeting you and my family and I had an amazing time. We would like to thank you for your kindness and looking over us while we stayed as it was our first trip to Mallorca. We had many incredible memories and many of it was thanks to you.
I wish you and your family all the best and do excuse me for not getting something for you to show our appreciation, but surely we will come back and we shall meet again. And if you ever come to Saudi don’t hesitate to contact me
Best,
Meshal
La casita era perfecta y el Rafa Nadal Academy, fue una gran experiencia. Gracias por Todo!
We enjoyed our week at Seaside Cottage very much.
Kevin CK
August 08, 2026
Our holiday to the Seychelles organised by Insider Villas was absolutely faultless, the itinerary, the hotels, the recommendations , in fact simply everything, an absolute 5 star experience. Truly a trip to paradise. Would do it all again in a heartbeat. We can’t thank Olí, Anna and team enough.
Amelia V.
September 11, 2025
Olivier was absolutely fantastic — he consistently went above and beyond to ensure our holiday was exceptional. The only minor disappointment was that, upon arrival, the villa didn’t feel fully prepared for check-in, which we later learned was due to the condition it had been left in by the previous guest. That said, we completely understand these things can happen, and Olivier handled the situation swiftly and professionally, rectifying everything within 24 hours.
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Ashley F.
August 30, 2025
Super knowledge and responsive team!! Made our trip smooth and rewarding. Thank you!
Jason M.
August 28, 2025
Fantastic experience with Emilio and the Insider Villas team in Mallorca. The villa was exceptional, and they organised all our activities throughout the week and did a brilliant job. And when a different company messed up, they went above and beyond to fix even though it wasn’t their fault. Would give them 6 stars if I could! Highly recommend!
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Anil S.
August 07, 2025
We had an amazing experience working with Oliver during our time in Mallorca. He made the impossible happen—organizing everything flawlessly, even on short notice. From reservations to personalized recommendations, everything was spot-on. If you’re visiting Mallorca, I highly recommend using Oliver for all your travel and concierge needs. Thank you, Oliver!
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KG
July 24, 2025
A beautifully situated house in Consel with all the comforts you need for a family holiday
Michael P.
June 12, 2025
Perfection down to every last detail! Can't recommend enough, if you're looking for a villa to rent or concierge services to enjoy your holidays even more, Insider Villas is the only address on the island!
Thank you for everything Oli, so much!!! Much appreciate everything from the planning of all the activities, to the villa which we loved!! We look forward to work with you again in the future for our family holidays!
Our birthday surprise trip with friends was an unforgettable experience from the seaside villa to the day out on the boat and the private chef dinner in villa! Just what we needed to celebrate our friend Chris. We will return soon!
We loved our villa and wish to come back again for next year at the same time! It has been great fun and a real break for us. My morning swim was amazing and I can't wait to bring the family back again.
Neel S.
August 08, 2022
Total slice of heaven!!! We’ve been upgraded here to an ocean view one bedroom villa (132) … it’s huuuuuuge!!!! Feeling very spoilt! We are having just a wonderful time, and so much thanks to you guys. Muchos besos x
We love the house, the property is gorgeous, the decoration is the type of one we really like 🙂 we are very happy, thank you and thank you for the welcoming. Thank you for your help and have a lovely Sunday
Hi Olivier, Everything is going well at the new villa, Ana was a great help yesterday, we love it here at Finca Only Summer! Thank you for your help to arrange all the extra services at Patiki Beach!
On a adoré notre sejour a Finca Can Basso, surtout on a profité de la proprieté, la piscine, l'espace et la privacité! Un grand merci a tous pour les attentions et petits details.
Dear Annette,
Thank you – we had a wonderful time on our family holiday in Umbria thanks to the beautiful villa and all of Francesca’s assistance. We would also love to purchase some wines from the estate.
